HOW YOU CAN HELP:
Read labels first. Your every purchase sways environmental efforts. You really do vote with your wallet.
Wash your jeans less.
In cold water. And hang them to dry. Washing accounts for 23% of the water used in the total life cycle of a pair of jeans. If you wash them every 10 times you wear them instead of every 2, you’ll reduce energy use, climate change impact and water intake by up to 80%. That’s huge!